Four Pool Industry Assumptions the Data Says Are Wrong

03 Feb 2027
ISPE Workshop Arena 1
ARENA 1 - ISPE WORKSHOPS
We asked 2,000 UK homeowners what really drives the decision to buy a pool. Alex shares the findings that challenge four common industry assumptions, reveals the audience most firms are overlooking, and sets out what to change in your sales conversation in 2027
Speakers
Alex Kemsley - FISPE
Alex Kemsley - FISPE - Waterstream