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Exhibitor Press Releases


Superior Wellness is proud to announce the official launch of two brand new ranges - Hekla Saunas and Chill Tubs.

Superior Wellness is proud to announce the official launch of two brand new ranges - Hekla Saunas and Chill Tubs.

As a brand known for their high-quality production of reliable and affordable products, Superior Wellness have once again added to their ever-growing portfolio continuing the commitment to improving wellness for all.  

Hekla Saunas have been inspired by nature using Baltic sauna traditions. They have been built with natural materials in a sustainable way.  With a choice of barrel and cube saunas you can create your own unique wellness experience.
Each of the saunas have been designed to improve wellness, encourage relaxation, spend quality time with loved ones and lead happier, healthier and more tranquil lives. A sauna can be a relaxing place to unwind after a long day or to relax and de-stress. Having access to a sauna has proven to positively impact a person’s health, wellness and overall athletic performance. 

Gareth Ward, Sales Director at Superior Wellness said: “We are delighted to launch Hekla Saunas and they are already proving to be popular with pre-orders. It is important that we built the saunas using natural materials with sustainable practices.

“It is also a great combination to have a sauna alongside a hot tub.  Our purpose is to improve wellness for all.”

The latest ice tub brand in this growing market is Chill Tubs. In recent years, ice baths have become increasingly popular as a way to promote recovery and reduce muscle soreness after intense physical activity.

Made from aluminium, with a teak top and a black aluminium surround, the Chill Tub looks stylish and is suitable for indoor or outdoor use.  Its temperature settings go as low as 5 degrees and it holds 400 litres of water. It has a built-in patent pending ozonator for clear water plus an insulated cover to help reduce running costs.

Rob Carlin, Managing Director, at Superior Wellness has recently tried out the new Chill tub, said: “It was an invigorating experience and really helped to reduce muscle soreness following an intense workout. 

“It helped to reduce my recovering time and I am now going to use the Chill tub regularly as part of my wellness routine.”

Both products will be launched to the public for the first time at the UK’s leading Pool, Spa and Wellness show Spatex on 31 January – 2 February 2023. Our team will be on hand to offer product demonstrations and answer any questions about the new brands. If you would like to visit Superior Wellness at Spatex and see both Hekla Saunas and Chill Tubs, head over to stand B66.

Gareth Ward, Sales Director at Superior Wellness: “We are very excited about the launch of both Chill Tubs and Hekla Saunas. They are both great additions to our ever-growing brand portfolio.   

“We have noticed that the popularity of ice baths has hugely increased recently, and we wanted to introduce a high-quality product to the market.

“Our brand of saunas, Hekla has been formed using sustainable and natural materials which is important to us at Superior Wellness, we are looking forward to offering the range to our partners.

“We always listen to feedback from our customers and partner network to help inform our decisions on innovation.” 

The Superior Wellness brand continues to innovate every year with new products being introduced to ensure they offer the very best in technology and design, with a wide choice to suit every budget.